March 24, 2022
For my previous blog post, I shared with you 3 general ways to use product photos. In today’s blog post, I want to share with you 3 ways to use product photos on social media. Let’s jump in.
Photos and Instagram go hand in hand right? When you receive your product photos, you can share them as regular posts, stories, or even reels. You can even use the same photo in all three so you’ll get triple the use out of your photos. There are millions of people that use Instagram on a daily basis. You never know who may come across one of your posts. If you are wanting to ummpf up your posts, consider using Canva or Mojo to add some pizzazz.
Canva is great for adding still graphic designs for your Instagram posts. It comes with a lot of different templates for you to browse and use. It has both a free and premium version. I do think the premium version is worth the cost. Mojo is great for adding video elements for your Instagram posts. Mojo has differently template sizes for Instagram, TikTok, YouTube, etc.
Pinterest is one of the most popular social media and search platforms. If you’re like me, you’ve probably spent hours on Pinterest, just clicking on pins and going down various rabbit holes. So make sure you have your products available to be found on Pinterest. Pinterest has the ability for you to actually sell your products. You do have to have a Shopify account, but it is definitely another potential selling avenue that you don’t want to miss out on. Click here to learn more about selling on Pinterest.
Twitter is another popular platform where you can utilize your product photos to help with your sales. As mentioned in a previous post, Twitter doesn’t compress your images so potential customers will be able to see your product images in high resolution (if that’s how you decide to post them). Twitter is a fast-moving social platform so you have to make sure you are posting consistently. When using Twitter, you want to make sure you are building relationships with potential customers. Don’t just start off trying to sell things. You want to build a presence and trust with your potential customers on Twitter.
So there you have it. There are 3 ways to use product photos on social media. You’ve created the products, you got some great product photos, why not share them on your social media?